The Seed of Respect

NEWKIDSON’s heartfelt view of people and nature
NEWKIDSON believes in an age-old truth that everything in the world is interconnected and influences one another. We see nature not as something to conquer, but as a companion we breathe with. Just as the forest gives us air in silence and rivers nurture life as they flow, NEWKIDSON begins every aspect of its business with a deep respect for people, society, and nature.

The Forest of Coexistence

NEWKIDSON’s commitment to a shared and sustainable future
Nature always grows together.
Trees do not grow alone, and the wind never stands still. At NEWKIDSON, we believe that people, businesses, and the planet each breathe at their own pace, but in the end, we must grow together. We don’t stop at creating environmentally conscious policies. We take action to ensure those policies take root as a way of life. We manage not with the focus of a single tree, but with the vision of the entire forest. NEWKIDSON values not only visible profit, but also the unseen cycles and balance that sustain life. This is the coexistence we believe in.

The Sunlight of Sincerity

NEWKIDSON’s approach to sustainability
Sunlight shines on everyone, without conditions.
At NEWKIDSON, we strive to operate with that same spirit—guided not by calculation, but by sincere choices. We don’t see sustainability as a trend or a number. For NEWKIDSON, sustainability is our reason for being and a moral compass that guides us toward the future. True sincerity unfolds slowly — its depth revealed only through time. And we are a company that is willing to wait. Like nature, NEWKIDSON walks its path with honesty for a better tomorrow.


The Seed of Respect

NEWKIDSON’s heartfelt view of
people and nature

NEWKIDSON believes in an age-old truth that everything in the world is interconnected and influences one another. We see nature not as something to conquer, but as a companion we breathe with. Just as the forest gives us air in silence and rivers nurture life as they flow, NEWKIDSON begins every aspect of its business with a deep respect for people, society, and nature.

The Forest of Coexistence

NEWKIDSON’s commitment to a shared and sustainable future

Nature always grows together.
Trees do not grow alone, and the wind never stands still. At NEWKIDSON, we believe that people, businesses, and the planet each breathe at their own pace, but in the end, we must grow together. We don’t stop at creating environmentally conscious policies. We take action to ensure those policies take root as a way of life. We manage not with the focus of a single tree, but with the vision of the entire forest. NEWKIDSON values not only visible profit, but also the unseen cycles and balance that sustain life. This is the coexistence we believe in.

The Sunlight of Sincerity

NEWKIDSON’s approach to sustainability

Sunlight shines on everyone, without conditions. At NEWKIDSON, we strive to operate with that same spirit—guided not by calculation, but by sincere choices. We don’t see sustainability as a trend or a number. For NEWKIDSON, sustainability is our reason for being and a moral compass that guides us toward the future. True sincerity unfolds slowly — its depth revealed only through time. And we are a company that is willing to wait. Like nature, NEWKIDSON walks its path with honesty for a better tomorrow.

SOCIAL

Warm steps shared together: NEWKIDSON’s giving journey.

For the smiles of children around the world, NEWKIDSON walks beside them.

Since its founding, NEWKIDSON has worked in partnership with local and international welfare organizations and NGOs to share warmth and care — not only with underprivileged children in Korea, but also with young lives in developing countries.

 2015 

248,692


Since 2013, NEWKIDSON has donated over 240,000 pieces of clothing — bringing small but meaningful changes to the daily lives of children. And we will continue this warm journey, creating a brighter future for every child.

"A small piece of clothing, a big miracle — 

the giving journey of NEWKIDSON."  

SOCIAL

Warm steps shared together: NEWKIDSON’s giving journey.

HISTORY

HISTORY

2025
Received Commendation from the Minister of Economy and Finance as an Exemplary Taxpayer
12th brand Estherbunny Little scheduled for launch
2024
Certified as a Management Innovation SME (MAIN-BIZ)
Collaboration with PEANUTS
Launched 10th brand MILKBABY
Launched 11th brand JELISTUDIO
2023
Secured third round of investment – KRW 2 billion
Established employee stock ownership association
Launched integrated platform NEWKIKI.com
Launched 9th global brand CAREBEARS
Collaboration with ESTHER BUNNY
Collaboration with DISNEY
2022
Established NEWKIDSON integrated logistics center
Launched 7th brand MILKMILE LOLO (kids’ innerwear)
Launched 8th brand MOLLIMELLI FRIENDS (kids’ innerwear)
Merged with subsidiaries MM Miles Co., Ltd. and RUJEAN Korea Co., Ltd.
2021
Launched 5th brand HEJMINI (subsidiary: RUJEAN Korea Co., Ltd.)
Launched 6th brand ORGABON : entered organic cosmetics business (subsidiary: ECODERMALAB Co., Ltd.)
2020
stablished ECODERMALAB Co., Ltd. (subsidiary)
Launched 4th brand MOLLIMELLI
2019
Certified as a venture company
Secured second round of investment – KRW 7 billion
2018
Secured first round of investment – KRW 1 billion
Launched 3rd brand MILKMILE (subsidiary: MM Miles Co., Ltd.)
2013
Established NEWKIDSON Inc.
2nd brand JELISPOON launched (No.1 in e-commerce infant/child sector)
2011
1st Brand ANDIAPPLE launched (Subsidiary RUJEANS Korea Co., Ltd.)
 

our brand

NEWKIDSON introduces brands and products designed to enrich children’s lives with style, comfort, and warmth. Explore our wide range of brand lineups.

our brand

NEWKIDSON introduces brands and products designed to enrich children’s
lives with style, comfort, and warmth. Explore our wide range of brand lineups.

CompanyNEWKIDSON

Address 7,9th floor, Hongjin Building, 210 Dasan-ro, Jung-gu, Seoul, Korea

CEO CHUNSUB JOO

Business license 201-86-32899

© 2025 NEWKIDSON All Rights Reserved