MILKBABY is a specialized brand for cheerful and lovable children from ages 0 to 6. This European casual brand offers comfortable daily wear, casual outfits, and loungewear — made with soft fabrics and relaxed fits for easy movement.
CAREBEARS are a group of lovable bear friends born in the U.S. in 1981. Embracing a bright and healthy lifestyle, the CAREBEARS brand celebrates individuality and cuteness through a variety of beloved characters — offering playful, heartwarming styles that shine with personality.
With soft pastel colors, charming artwork, and designs that gently reflect a child’s emotions, we offer special pieces that bring both style and sentiment to everyday life. Loved by families worldwide, Esther Bunny Little is a heartfelt fashion brand that stays close — like a child’s very first friend, gently embracing everyday moments with love.
Toddler brand inspired by the slogan “Story, Friend, and Smile”
Targeting children aged 1 to 8, the brand captures the essence of Scandinavian practicality and emotion through unique illustrations.
It has received positive response through ongoing collaborations with renowned illustrators.
MOLLIMELLI, meaning “lovable and wonderful friends,” represents a world of playful jungle animals that children adore. With a bold signature style and creative crayon-textured crack illustration printing, the brand delivers a unique and artistic design sensibility.
HEJMINI is a combination of hej, meaning “hello” in Swedish, and mini, evoking the image of a little child.
The brand was born from the bright and innocent perspective of young children.
Through its signature color palette and collaborations with illustrators, HEJMINI expresses a unique identity with graphic artwork full of charm.
JELISPOON is a playful brand name created by combining two words kids love — “Jelly,” soft and sweet, and “Spoon,” the fun way they enjoy it. The brand features an adorable jelly bear character with vibrant, eye-catching colors, symbolizing friendliness and fun that children can instantly connect with.
Rooted in a trendy and modern sensibility, this brand presents a bold, pop art-inspired style. It was created by combining two iconic symbols — Andy Warhol, the pioneer of pop art, and the Big Apple, the emblem of New York City.
MOLLIMELLI FRIENDS is a European loungewear brand that brings stories of nature and animal friends to life — inspiring children's curiosity, creativity, and imagination. Its unique animal-themed artwork sparks wonder, while offering both comfort and style for everyday wear.
Premium organic & vegan skincare for babies and families
All products are COSMOS ORGANIC certified, rated "Excellent" by Germany’s DERMATEST, and approved by the UK's VEGAN SOCIETY. In collaboration with American illustrator Jessica Roux, the brand has been praised for its exceptional product quality and design.
NEWKIKI is NEWKIDSON’s integrated platform providing a wide selection of products for babies and children. Built around various categories such as clothing, accessories, and skincare that reflect the latest trends, the platform helps parents easily find what their children need. Its visually intuitive layout and user-friendly interface enhance the shopping experience, while curated themes and special promotions offer smart and satisfying choices.
NEWKIKI is NEWKIDSON’s integrated platform providing a wide selection of products for babies and children. Built around various categories such as clothing, accessories, and skincare that reflect the latest trends, the platform helps parents easily find what their children need. Its visually intuitive layout and user-friendly interface enhance the shopping experience, while curated themes and special promotions offer smart and satisfying choices.
